Best Products to Buy in October
Don’t let all things pumpkin spice distract you from the big event this month: preholiday sales. It might seem a little soon to start your holiday shopping, but 66 percent of consumers surveyed by marketing platform Optimove have begun checking items off their lists or plan to by Halloween. “In October, you’re kind of hitting the shopping sweet spot,” says Mackenzie Shand, executive editor at BlackFriday.com, a website dedicated to Black Friday deals. “You have several major retailers hosting sales. And even if they aren’t calling them pre–Black Friday sales, they typically feature savings that are similar to what you’ll see during the Black Friday season.”
Here is a list of products you’ll find on sale in October.
Electronics
Preholiday sales events will offer significant discounts on tech gadgets and smart home devices, Shand says. “The upcoming sales provide a prime window to upgrade your gear or acquire new gadgets,” she says. Amazon Prime Big Deals Days, running Oct. 6–7, will offer deals exclusively for Prime members. (Nonmembers can sign up for a free 30-day trial.) Members of Target’s free Target Circle loyalty program can take advantage of savings on electronics during Target Circle Deal Days on Oct. 6–7. Both Best Buy and Walmart will have sales Oct. 5–11 that are open to all shoppers.
Where to look for deals: Amazon, Best Buy, Target, Walmart
Potential savings: Up to 50 percent off
Cookware and small appliances
October is a great time to replace any pots, pans, blenders or food processors that have seen better days. “Retailers start their preholiday cooking push, and brands offer great promotions to help get kitchens ready for Thanksgiving,” says Kyle James, founder of Rather-Be-Shopping, a frugal-living website.
For example, Walmart is promoting discounts of up to 40 percent on small kitchen appliances during its sales event that runs Oct. 5–11.
Where to look for deals: Amazon, Costco, Target, Walmart
Potential savings: 25 to 50 percent off
Fall apparel
This month is a good time to shop for denim, sweaters, sweatshirts, lightweight jackets and other layering pieces, as retailers mark these items down during their fall sales events. “For shoppers, October can be a sweet spot for fall apparel because there is still plenty of the season left to wear these pieces, while retailers are increasingly promoting seasonal styles alongside their early holiday sales,” Shand says.
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