Portland Pet Food Company returns to SuperZoo with retail momentum

Portland Pet Food Company is back at SuperZoo in Las Vegas with new product wins, national retail expansion and a third straight Inc. 5000 appearance. The shelf-stable fresh pet meal brand says its growth reflects rising demand for real-food nutrition that fits everyday routines.

Why it matters: - Portland Pet Food Company is showing that shelf-stable fresh pet meals can win in retail without frozen storage, heavy handling or diet overhauls. - The brand’s growth signals continued shopper demand for clean-label pet food that complements kibble instead of replacing it. - Retailers are getting a space-efficient product with strong trade-up potential in a category where velocity matters.

What happened: - Portland Pet Food Company returned to SuperZoo in Las Vegas, with a booth at 3400 from Aug. 12-14. - The company highlighted new product innovation, national retail expansion and recognition as one of the fastest-growing wet food brands in the country. - Founder Katie McCarron said the brand was built from scratch to solve mealtime problems for her own pets.

The details: - Portland Pet Food Company makes gently cooked, human-grade meals with 11 or fewer whole-food ingredients. - The recipes contain no synthetic supplements or artificial fillers. - The company says its products look, smell and taste like real food because they are. - Last year’s SuperZoo launch of Winnie’s Lamb N’ Rice is the No. 1 new item in wet dog food year-to-date, with more sales than any other item in the category and no prior-year sales. - The Mixed 4PK ranks No. 12 among new wet dog food launches, according to SPINS Pet Channel year-to-date data updated July 12, 2026. - Portland Pet Food Company said its 2026 milestones include a third straight year on the Inc. 5000 list of fastest-growing privately held companies in America. - The company also landed on the Top 50 Fastest-Growing Women’s Businesses list for the fourth consecutive year. - McCarron was named a 2026 Enterprising Women of the Year Honoree. - Portland Pet Food Company now sells in more than 9,000 retail locations across the U.S., Canada and Asia. - The brand says it is the No. 1 fastest-selling major brand in the wet dog food category among brands with at least 30% ACV, based on SPINS data. - The company says continued sales velocity is being driven by demand for real-food nutrition. - Portland Pet Food Company says its products are shelf-stable, space-efficient and deliver strong cost-per-pound trade-up value. - The company says the format can help retailers grow basket size while avoiding cannibalization of kibble sales. - More information is available at the company’s website.

Between the lines: - Portland Pet Food Company is positioning itself as the original shelf-stable fresh-meal brand, not a follower in a crowded category. - The pitch is as much to retailers as to pet owners: shelf-stable products are easier to stock, and the company is leaning on velocity data to prove they sell. - The repeated award and growth mentions suggest the brand wants to frame momentum as both commercial and category-defining.

What's next: - Portland Pet Food Company is using SuperZoo to press its retail story, showcase new products and build on recent sales wins. - The company’s next test is whether its recent velocity can continue as it expands beyond core accounts and into more stores. - Retail partners will likely watch whether the brand’s fresh-meal positioning keeps converting shoppers without requiring freezer space or major category resets.